Many large enterprises are delivering better products quicker – largely due to widely embraced frameworks such as Agile and Scrum. Organizations are now looking to shift their focus from “can we build it and how” to “should we build it” by leveraging early experimentation, validated learning and business model development to de-risk product initiatives. Embracing this shift is imperative to maintaining a competitive advantage and seizing fleeting market opportunities.

SolutionsIQ’s Enterprise Lean Startup workshop will introduce you to a wealth of Lean Startup techniques and tools that will help you start your journey to innovating like a startup.


  • Use small, cheap experiments to quickly “de-risk” product requirements
  • Reduce waste by failing fast on low value initiatives, and deliver products that delight users faster at lower cost
  • Cultivate and test innovative and disruptive ideas from many sources
  • Increase employee engagement and accountability, and improve alignment to customers and users
  • Explore disruptive business model innovations to segment markets and differentiate products
  • Learning how to navigate uncertainty while maintaining the ability to execute.

Workshop Goals

Our two-day workshop introduces core tools and concepts related to Lean Startup, Business Model Generation and Customer Development to enable an experiment-driven product approach. During this collaborative workshop, you will design a new product and gain experience through validated hands-on exercises, and explore some of your organizations potential initiatives. You’ll also dig into the following topics:

Lean Intrapreneurship

  • Why Lean intrapreneurs are vital to any organization facing extreme uncertainty
  • The principles and concepts behind disruptive, user-centered innovation

Using the Business Model Canvas to Improve Your Pitch

  • Learn to frame the pitch to solicit specific actionable feedback from your audience
  • Understand how your pitch contains a series of hypotheses to be validated

Experiment Mapping

  • How to design an experiment by investing the least amount of effort for the most learning
  • How to use concierge, fake door, minimum viable product and other techniques to validate your hypotheses
  • Understand the dangers of experimental bias, what are the specific types, and how to avoid compromising validated learning.

Techniques for Interviewing Customers

  • How to lead with the Context, Story, Solution framework to “pitch” your solution
  • How to extract as much information as you can, with the fewest words possible and affinity group the feedback into themes

How to Parse Feedback

  • What to do with the feedback you get from experiments like a fake landing page
  • To pivot or not to pivot – and if you do pivot, pivot on Customer, Problem or Solution?

What’s Next?

  • Find out why the key metrics for your new solution are much different from ROI calculations with existing products
  • Barriers you may encounter with Marketing, Finance and Legal departments
  • How these techniques complement existing iterative development practices.

Next Steps

You don’t have to be a startup to innovate like one – Let us show you how.