The ability of a business to realize and sustain its full potential both in terms of its profits and its people, regardless of internal or external environment changes. Business agility enables organizations to innovate and deliver more effectively, thus turning market disruption into competitive advantage, while thriving in complex environments. An organization that has attained business agility is able to adapt their structures to rapidly deliver products or services, innovate beyond market changes, and grow leaders that can effectively support all of this across even large and complex businesses.
Business agility is an emergent property demonstrated by organizations who have the four essential capabilities of delivery agility, product innovation, organizational adaptability and leadership effectiveness. Organizations who build strength in these capabilities are prepared to create and execute their business vision, strategy, and goals.
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